Home

Bacardi must be stopped. It is up to the Wild Geese across America to stop them. We need your help!

Bacardi picks on the wrong people

  • Since 2009 The Wild Geese Irish Soldiers and Heroes product line, which includes a multi-award winning Irish Whiskey and, since 2012, a multi-award winning RUM, has used the trademark “UNTAMED” on its products, its advertising, product labels, promotional displays and on-line videos. In 2011 “UNTAMED” was registered in the United States and across the world.
  • UNTAMED® tells the remarkable story of The Wild Geese, the name given to the Irish Diaspora who were forced to leave Ireland following the Treaty of Limerick in 1691. Today, there are 80 million people of Irish descent living outside of Ireland around the world; there are about 40 million Irish immigrants and Irish-Americans living in the US. The Wild Geese story is Ireland’s heritage. The Wild Geese are part of the DNA of all of Irish descent.
  • In November 2013 BACARDI launched a major worldwide advertising campaign “BACARDI UNTAMEABLE’ (sic) which, it claims, tells the story of the allegedly “untameable” Bacardi family facing adversity in exile. Bacardi also seeks to register “Bacardi Untameable” with the United States Patent and Trademark Office (USPTO).

BACARDI’S ACTIONS ARE A DANGER TO ALL ENTREPRENEURS AND TO IRISH HERITAGE

  • Bacardi seems to feel that by placing their brand name in front of your trademark, they can then take ownership of your identity.

WHAT’S AT STAKE?

  • If Bacardi’s tactics are allowed to stand, ALL entrepreneurs are in danger of having their intellectual property – their trademark, their brand, their identity – taken from them by big companies.
  • For entrepreneurs, their intellectual property – or I.P. – is often their most valuable asset. Their IP represents their reward for the many sacrifices made over many years, the result of risking everything to create something of value for themselves and their families.
  • Entrepreneurs are not afraid of competition. They seek constantly to challenge the status quo. But their resources are often scarce, their money tied up in the launch of a new company, a new product, a new brand. Through its actions, it is clear that the Bacardi family believes it can outspend and outlast the Wild Geese. They’ve picked on the wrong company.
  • Americans value innovation. We create laws designed to encourage inventors, to reward creativity, to protect identity. Bacardi should not be allowed to disregard these laws simply by virtue of its size, its reach and its wealth.
Google+FacebookTwitterLinkedInEmail
Untamed

The Wild Geese’s advertisement 2010

bacardi

Bacardi’s advertisement 2013

YOU CAN MAKE A DIFFERENCE

LEARN WHAT YOU CAN DO TO STOP THE CONTROVERSIAL TACTICS OF BIG COMPANIES
JOIN THE WILD GEESE. REGAIN YOUR HERITAGE

BE UNTAMED!

RECENT NEWS

Bacardi Has Small Hiccup on FEC Form
By The Washington Post

The Bacardi USA Political Action Committee left blank two sections of an amended statement of organization, , according to the Washington Post.

The careless act prompted the Federal Election Commission to send the group a reminder note Friday that it needed to include addresses for its treasurer and affiliated banks.

In the first quarter of 2014, Bacardi USA made just one donation – $1,000 to Sen. Ron Wyden (D-Ore.), who took over as chairman of the powerful Finance Committee this year. The PAC, in 2013, gave that amount to Sen. Ted Cruz (R-Texas), Sen. Marco Rubio (R-Fla.), Rep. Dave Camp (R-Mich.), Sen. Heidi Heitkamp (D-N.D.) and to a victory fund for Rep. Debbie Wasserman Schultz (D-Fla.), who is also the Democratic National Committee chairwoman.

Bacardi’s political arm gave $2,500 to Rep. Ileana Ros-Lehtinen (R-Fla.), once the chairwoman of the House Foreign Affairs Committee and the first Cuban American elected to Congress. Bacardi was founded in Cuba, but left over family opposition to Fidel Castro.

Read the full story on WashingtonPost.com.

< |||| > 1 2 3 4 5

VIEW ALL CAMPAIGN NEWS

RECENT COMMENTS

no-p
The Bacardi company acted cr*ppily in this case. Go for it, Andre!

Duke615
April 2014

Bacardi Controversial Comments
2014-05-22T10:55:50+00:00

Duke615
April 2014

no-p
The Bacardi company acted cr*ppily in this case. Go for it, Andre!
i
It’s going to be difficult to get Bacardi to cave in, but good on him for giving it a go and standing up for himself and his business. If the tables were turned and Wild Geese used “untamed” after Bacardi’s “untameable”, well, we all know how that (most likely) would have gone.

Ebele
May 19, 2014 at 11:14 am

Bacardi Controversial Comments
2014-05-22T10:54:28+00:00

Ebele
May 19, 2014 at 11:14 am

i
It’s going to be difficult to get Bacardi to cave in, but good on him for giving it a go and standing up for himself and his business. If the tables were turned and Wild Geese used “untamed” after Bacardi’s “untameable”, well, we all know how that (most likely) would have gone.
u16114_30x0
I agreed with seedeevee, the team of Bacardi should investigate before take further action

Trademark (profile), Apr 28th, 2014

Bacardi Controversial Comments
2014-06-05T13:12:49+00:00

Trademark (profile), Apr 28th, 2014

u16114_30x0
I agreed with seedeevee, the team of Bacardi should investigate before take further action
no-p
"Wild Turkey acting the absolute fool and stomping on the little guy (classic abuser behavior)."

Am I sure I can not be the only person thinking there could easily be brand confusion between two whiskeys, one "Wild Geese" and the other "Wild Turkey."

LAB, Apr 29th, 2014

Bacardi Controversial Comments
2014-06-05T13:27:54+00:00

LAB, Apr 29th, 2014

no-p
“Wild Turkey acting the absolute fool and stomping on the little guy (classic abuser behavior).” Am I sure I can not be the only person thinking there could easily be brand confusion between two whiskeys, one “Wild Geese” and the other “Wild Turkey.”
0ed9cde3901418059a1780c2ab077e85
In reply to LAB: "Wild Turkey acting the absolute fool and stomping on the little guy (classic abuser behavior)."

Am I sure I can not be the only person thinking there could easily be brand confusion between two whiskeys, one "Wild Geese" and the other "Wild Turkey."

Well we won't ask you to get the turkey at Thanksgiving:)

Anonymous, Apr 30th, 2014

Bacardi Controversial Comments
2014-06-05T13:28:59+00:00

Anonymous, Apr 30th, 2014

0ed9cde3901418059a1780c2ab077e85
In reply to LAB: “Wild Turkey acting the absolute fool and stomping on the little guy (classic abuser behavior).” Am I sure I can not be the only person thinking there could easily be brand confusion between two whiskeys, one “Wild Geese” and the other “Wild Turkey.” Well we won’t ask you to get the View Full →

Bacardi’s new story bears uncomfortable similarities in content, look, feel and the story line of The Wild Geese, an event that took place in 1691 and which since 2002 has been celebrated and disseminated to the worldwide community.
You can judge for yourself above.

May 2011

twgisah_logo
Wild Geese, Untamed, Wild Geese Soldiers and Heroes, and The Exiles are registered trademarks
All trademarks are recognized

STAY CONNECTED AND MAKE A DIFFERENCE

Want to take a stand against Bacardi? Join the UNTAMED.

You can be a part of this effort.  Follow “Bacardi Controversial” on Twitter, Like us on Facebook